mobilex what's next in the mobile world

Lexington, KY April 13th, 2012

Solving Problems with SMS – Vitaliy Levit & Yury Tsukerman

SMS is more than just a text message. Within a decade there will be near global penetration of mobile media, including multiple units per person. SMS technology will be an increasingly regular platform for exchanging and acquiring information. As another platform for mobile marketing, SMS has the ability to provide nationwide and international connectivity through couponing, appointment reminders and time sensitive information, for example. One unique and important feature of SMS is that is used very little bandwidth and can function in situations when other mobile networks will not. SMS is also a business problem solution which creates increased revenue. For example - At Salon Lofts, stylists spend less time on the phone since they implemented a text message appointment and reminder system. SMS use for paid parking yielded an increase of 10% in revenue for parking fees. Simple reminders and confirmations with payments added to cell phone bills. Imagine the possibilities......

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